Search
Engine
Economics
(SEE)
is a new industry created in May 2004 by Robert
Mutzl and Ed
Woods.
It takes the disciplines of Search
Engine
Marketing
(SEM)
and Search
Engine
Optimization
(SEO) and includes them under the greater
business umbrella of marketing project management. The foundation
principles of SEE are based on the strong economic Return
on Investment (ROI) model.
SEM and SEO are in themselves inadequate to
define a successful business and marketing plan. However,
combine these activities within an encompassing SEE program
will yield far greater opportunities for business success.
Searchenginomics
™ is Suncoast Marketing
Partners proprietary implementation of SEE.
Want to know more about our new and exciting Searchenginomics
™ process?
Contact us today!
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